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Storyteller | Culture & Narrative Enthusiast

Aspiring Brand Marketing & Strategy Professional

About Me

Born and raised in Ethiopia, shaped by the rich cultures of both Ethiopian and Eritrean heritage. Growing up in that dual identity taught me early how powerful stories, language, and community can be in shaping who we are and how we move through the world.

That foundation is what drives me today.

Where Identity Meets Impact

My academic journey is intentionally interdisciplinary because I believe the most meaningful solutions happen at the intersection of people, strategy, and innovation.

As a Business Management major, I developed a strong foundation in strategy, operations, leadership, and organizational effectiveness. I am fascinated by how businesses grow, make decisions, and create lasting impact. Understanding how organizations operate allows me to think critically about solving problems, improving systems, and creating value.

At the same time, I chose to study Psychology because every business ultimately depends on people. Behind every product, brand, and organization are individuals whose behaviors, motivations, and experiences shape outcomes. Without people, businesses cannot thrive. Psychology helps me better understand human behavior, communication, decision-making, and the factors that influence how people connect with one another and with organizations.

My minor in Artificial Intelligence reflects my commitment to preparing for the future. As AI continues to transform industries around the world, I want to grow alongside these advancements rather than simply observe them. Learning about AI allows me to understand emerging technologies, their impact on society and business, and how they can be leveraged responsibly to drive innovation and solve complex challenges.

Together, these fields represent how I see the world: business provides the strategy, psychology provides the human understanding, and artificial intelligence provides the tools for the future. By combining all three, I hope to create solutions that are not only effective and innovative, but also deeply human-centered.

What I have impacted

Leadership Impact

Internships

I have built experience across marketing, research, operations, and community engagement through work with corporate, nonprofit, and campus-based organizations in Atlanta. My journey spans creative strategy, leadership roles, and mission-driven initiatives that sit at the intersection of storytelling, business, and social impact. Explore below to see how each experience has shaped my approach to leadership, communication, and impact.

Community

Community is at the center of everything I do. My work has focused on creating spaces where students feel seen, supported, and equipped to grow, whether through leadership, advocacy, or building new opportunities from the ground up. From campus initiatives to national programs, I’ve been committed to turning ideas into action that strengthens the people around me. mmmmnonkjnojvosdbvnsjdovjjsdbfvhjfbdsb vdsbvhjb sdhjb fhjdb iseob viseb vikdsb vhidesbv kidbs efhivb iesdb visedb vhisdoeb viesd

Abroad Experience

Experiencing the world beyond my own environment reshaped how I see people, culture, and possibility. My abroad experiences challenged my perspective, deepened my cultural awareness, and strengthened my ability to adapt, listen, and learn in unfamiliar spaces. mmmmnonkjnojvosdbvnsjdovjjsdbfvhjfbdsb vdsbvhjb sdhjb fhjdb vbjsdebfivesdbv iseob viseb vikdsb vhidesbv kidbs efhivb iesdb visedb vhisdoeb viesd bfvhiedsb ivesb viesb vhiesbivfgb ibgibeibgeaibaiebgieb giabdoegiaibef e